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Tag Archives: Crowdsourcing
A ‘crowdsourced’ article written by class members has been published on a public relations career blog, Culpwrit.
In class, we’ll be reviewing (and adding to) case study examples of the use of community sites and ‘crowdsourcing’. Community/collaboration sites ASOS Life Dell IdeaStorm Ketchum Mindfire Lego Universe LEGO tries to avoid “owning” anything – the stories belong to … Continue reading
Wikipedia, the user-generated encyclopedia, is ten years old this month. The Economist reviews the progress of this open source project and raises questions about its editorial processes. Clay Shirky celebrates the anniversary at the Atlantic. We’ll be discussing open source … Continue reading