Tag Archives: Crowdsourcing

Decline and rise of the media (crowdsourced)

Posted on March 13, 2013 by

John Naughton describes the dynamics of the media ‘ecosystem’ in his book From Gutenberg to Zuckerberg. —“New media don’t wipe out old media. But their arrival does change the ecosystem… My hunch is that over the next decade, the Internet will … Continue reading →

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Our crowdsourced article

Posted on March 28, 2011 by

A ‘crowdsourced’ article written by class members has been published on a public relations career blog, Culpwrit.

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Community and collaboration

Posted on March 12, 2011 by

In class, we’ll be reviewing (and adding to) case study examples of the use of community sites and ‘crowdsourcing’. Community/collaboration sites ASOS Life Dell IdeaStorm Ketchum  Mindfire Lego Universe LEGO tries to avoid “owning” anything – the stories belong to … Continue reading →

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The promise and perils of crowdsourcing

Posted on January 14, 2011 by

Wikipedia, the user-generated encyclopedia, is ten years old this month. The Economist reviews the progress of this open source project and raises questions about its editorial processes. Clay Shirky celebrates the anniversary at the Atlantic. We’ll be discussing open source … Continue reading →

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